Overview
Leonardo.Ai is a generative AI platform for images and video. It offers its own and third-party image models, image-to-video, consistent-character editing and an upscaler. Users can train custom models, and a developer API covers image, video, 3D and audio generation with pay-as-you-go credit. Paid plans keep generations private and add more tokens and concurrent jobs.
Label: Vendor-described — Captured from the vendor's own materials. Not independently verified.
Best for
- Marketers and small businesses producing ad, social and product visuals
- Creators and agencies needing image and short video generation with custom styles
Key features
- Multiple image models in one workspace
- Image-to-video generation
- Consistent character and style editing
- Upscaler for print-ready output
- Custom model training
- API and MCP server for developers
What it does
- Text-to-image with multiple models (Lucid, Flux, Ideogram and others)
- Image-to-video generation
- Image and video editing that keeps characters and style consistent
- Upscaling for print and high resolution
- Custom model training
- Developer API for image, video, 3D and audio with an MCP server
Use cases
Not mapped to a use case yet.
Drawbacks & cautions
- Free plan creations are public, and free users grant Leonardo a broad license over them
- Free plan limits Elements, Ultra quality, Blueprints and Realtime features
- API usage requires separately purchased API credit
What users say
Trustpilot reviewers mostly rate Leonardo.Ai highly, praising output quality and responsive support. The main complaints are unpredictable token costs, confusing billing and strict content filters.
What people like
- Strong image and video generation quality uk.trustpilot.com
- Support is quick and helpful with account and billing problems uk.trustpilot.com
Common complaints
- Hard to predict how far tokens go, especially for video uk.trustpilot.com
- Billing and settings can be confusing uk.trustpilot.com
- Strict content filters block some prompts uk.trustpilot.com
Scores are shown as each site published them on the date checked. They come from those sites' reviewers, not from us, and they never affect our rankings. Ratings based on fewer than 10 reviews are left out. The summaries are our own words, gathered Oct 22, 2026; follow the links to read the reviews.
Alternatives
- AdCreative.ai — AI generator for ad banners, ad copy, product photoshoots and video ads
- Higgsfield AI — AI image, video and audio generation platform with multiple models, editing tools and ad studios
- Ideogram — AI image and video generator known for readable text in images, with editing tools and an API
- Krea — AI creative suite for image and video generation, realtime rendering, upscaling and editing
Evidence
| Fact | Label | Source | Observed |
|---|---|---|---|
| capabilities | Vendor-described | leonardo.ai | Oct 22, 2026 |
| hasApi | Vendor-described | leonardo.ai | Oct 22, 2026 |
| pricing | Vendor-described | leonardo.ai | Oct 22, 2026 |
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